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If you have interest in retail growth, then you should be interested in customer retention. Shops managers spend a lot of time and money on marketing campaigns. They increased their sales. But if you are not trying to market any campaign then you have to say bye to sustainable growth.
Consider these statistics on customer retail retention:
Brain & company plays an important role in customer retention. It could generate up 95% increase in profitability. Are you thinking that customer retention is important? So you are thinking what retention for your business look like challenging? But don’t forget about POS software in Switzerland. Here are some points which you have to think before creating your retention strategy.
Investigate Your Metrics and Know Your Customers
Before creating a retention strategy, first you need to know how customers are shopping at your store. It will helps in setting up a framework. First of all, give a look at your daily, weekly, monthly and yearly retention. Use your POS to pull all your stats. You have to set up some qualifiers to pull some numbers like how many number of customers are shopping in a week, month or year.
Create/Build Your Loyalty Program
If you don’t have your loyalty program and you are finding statistics about your customers. You might be struggling and thinking that do you have a good strategy that is building your program,? You are accommodating the need of your customers help to create brand loyalty and rewarding you customers for their business. Your Retail POS software in Switzerland will helps you in rewarding to your customers. Your low and high spenders are both able to claim reward its pretty guaranteed move to improve your customers on a regular basis.
Provide Great Customer Service
All stages of buying anything are important if you are buying a cycle then every step of buying is important. It make sure that this aspect your retention strategy. This is so important that your staff is trained properly for any task. You have to keep them up to date on every sales and promotions. It’s important for them to have any type of information about their all products of the store. A modern and good way to handle a few Mobile Restaurant POS Software in Switzerland tablets to employees who are working on floor and selling your items. In this case employees can easily sale their items and can easily make new customers. It helps them in completing their sales. Your customers will feel glad when see that your staff is trained properly and they have knowledge of every product. Now you know that retention should be the most important part of growth strategy.